Our hand-raising Buyers commit to a time-bound sales cycle, with a fixed number of Vendors
Pay nothing until you close/won a deal.
Vendors only pay if a Buyer affirmatively selects them to move forward.
If a Buyer doesn’t buy, you pay nothing!
Buyer invites only four Vendors into their Engagement Cycle
Buyer narrows their consideration set at each stage, advancing only those Vendors that are in serious contention.
Defined funnel stages with an agreed upon timeline give you perfect visibility into where you are in the Buyer’s process.
Buyers accumulate a cash Bank which is redeemable only if they close within a pre-agreed timeline.
The cash Bank can be up to 50% of ARR, significantly reducing the Buyer’s net out-of-pocket cost.
Since the Bank is only available on CAC Market, our Vendors have an exclusive price advantage over their peers who are not selling on CAC Market
Vendors are activated by Buyers who are ready to engage in a time-bound sales cycle
Buyer identifies the solution they are seeking to purchase as well as their timeline and their firmographics.
Each Vendor in the solution group evaluates how the Buyer's firmographics align to their ICP, and consider what Customer Acquisition Cost they are targeting for this type of prospect.
Based on the Buyer's firmographics, each Vendor will provide a cash amount that they are willing to pay to engage with this prospect.
Each of the selected Vendors will assign an owner to this opportunity and prepare to engage with the Buyer.
Familiar B2B motions, with your sales team in control throughout
You are one of only four Vendors that the Buyer has selected into the Engagement Cycle!
Your team will conduct an Intro meeting with the Buyer to confirm requirements.
Buyer will select three Vendors to advance to the Evaluate stage.
You are one of only three Vendors that the Buyer has selected into the Demo Stage!
Your team will conduct a Demo to showcase your product's value and alignment to the Buyer's needs.
Buyer will select two Vendors to advance to the Negotiate stage.
You are one of only two Vendors that the Buyer has selected into the Negotiate Stage!
Your team will present a pricing proposal, as well as any associated service agreements. Buyer will review each proposal and may request changes, if desired.
After the Negotiations are completed, the Buyer will select one Vendor to advance to the Close/Won stage.
Congratulations! You are the winning Vendor!
The parties will e-sign the contract to complete the transaction.
RING THE BELL!
Only Pay for Performance Via Buyer-Driven Advancement
You are one of only 4 Vendors that the Buyer has selected into the Engagement Cycle!
At this stage 10% of your Bid is added into the Bank.
If you are not selected to advance to the next stage, your cost is capped here.*
You are one of only 3 Vendors that the Buyer has selected to do demos with!
At this stage, an incremental 20% of your Bid is added to the Bank.
If you are not selected to advance to the next stage, your cost is capped here.*
You are one of only 2 Vendors that the Buyer has selected to negotiate with!
At this stage, an incremental 30% of your Bid is added into the Bank.
If you are not selected to advance to the next stage, your cost is capped here.*
Congratulations! You are the winning Vendor!
At this stage, the remaining 40% of your Bid is added to the Bank.
* If at any stage the Buyer walks away, all the money in the Bank is returned to the Vendors!
The cash amount in the Bank is sent directly to the winning Vendor as a partial payment on the Buyer’s behalf.
This initial payment reduces the remaining balance due from the Buyer; reducing their our-of-pocket cost and eliminating cost objections. This also gives Vendors on CAC Market a built-in price advantage over any competitor that is not on CAC Market.
The winning Vendor receives the remaining balance directly from the Buyer. In total the Vendor receives 100% of the ARR in cash.
It's free to list on CAC Market. Start receiving qualified leads now and pay nothing until you close/won a deal.
Our team can help you formulate your optimal bidding strategy. Get in touch for a free customized analysis.
Vendors maintain full control over their sales process on CAC Market. Your team, your tech, your data.
No. Vendors receive the full value of their deals, including the Bank which is paid directly to Vendors from CAC Market
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Only Engage With Buyers Who Are Ready To Buy
